I will create a brand style guide from your logo

Brand style guide – transform your logo into a comprehensive visual identity system with professional guidelines for consistent branding across all media.

Hello, I’m Dave – a professional designer based in Texas, USA. With over 18 years of experience and clients in over 20 countries, I would love to help you take your brand to the next level.

This Gig is for clients who already have a logo and want to expand it into a brand. The guidelines I’ll produce can be used by your company to define a consistent and professional visual style for everything from business cards to digital products. Brand guide will be designed in Figma.

Brand Guidelines include:

• Mission statement/writeup (provided by client)
• Logo definition (colors, variations, mark)
• Logo restrictions (do’s and don’ts, minimum sizes, exclusion zones)
• Colors (Primary, secondary and neutral palettes)
• Typography (Font families and usage)
• Print collateral examples (how business cards, envelopes, letterheads could look)
• Photography examples (provided by client, or stock examples if necessary)
• Icon examples (with link to icon library)
• Data visualization examples (Bar chart, line graph, pie chart visual style)
• UI components (Buttons, form fields, pill badges, checkbox/radio controls)
• Photography overlays (color overlay definitions)
• Merchandise examples (Shirt, mug, stickers)